How to use the META Checker
Your SEO may get your page to the first page of Google. But then your Meta Title and Description have to act as compelling ad copy, competing with all of the other 'call-to-actions' on the page.
The way you craft your titles and descriptions could have a massive impact for someone to take that next step and actually click on your link.
Simply type in your chosen Title and [META] Description and you'll instantly be able to see how it looks. By clicking the tabs, you can see your result in the main search engines.
Enter your Meta description
http://www.the-escape.co.uk/ - 24k - Cached - Similar pages
Your Meta Tags
Simply cut and paste the two lines of code below into the <head> Tag of your web page.
<meta name="description" content="Enter your Meta description"/ >
See how your meta data might look in a search engine
We created this simple tool so that when we create meta titles and meta descriptions, we know pretty much what they will look like in a search engine - we thought you may find it useful too. You can see more about why meta data is important below.
Its based on 61 characters for the title and 150 characters for the description. You may squeeze more but better safe than sorry!
NB. There seems to be no definitive answer as to how many characters you should use and being UK based we geared the tool towards Google.
Why do we need better meta tags?
The meta title of your web page is used as the display result in search engines while your meta description is often used as the description text underneath the search result - sometimes known as a snippet.
With that in mind, not only does your meta data need to be descriptive, it also needs to act as an advert for your web page so that when your listing comes up, it stands out - effectively an advert strapline and teaser text.