The Wall Street Systems exhibition road show maintained its steady course last month and landed at SIBOS in Toronto, Canada.
And this one was a biggy too. But what else would you expect from Wallstreet, one of the biggest players in the Financial Services sector?
SIBOS… and I quote… “is the worlds premier financial services event”. Every year Sibos brings together influential leaders from financial institutions, market infrastructures, multinational corporations and technology partners to do business and shape the future of the financial industry (again… direct quote… should have just pointed you in the direction of the website really shouldn’t I? So here goes: www.sibos.com)
Due to its sheer size we faced a full 5 day build, many many man hours and plenty of perspiration (I was going to suggest blood, sweat and tears but no-one was harmed (thankfully) and the only tears shed were tears of joy that it went so well!).
The stand itself had a solid canopy (hence the perspiration!) was very much brand led, using lighting to create colour differentiation and ambience. A 4 x 42″ plasma wall delivered high-level messaging and additional graphics, as well as providing a main focal point for the stand. The inclusion of a private meeting room ensured all those meetings of a ‘delicate financial nature’ could be held in complete privacy, and of course, comfort.
Its always very satisfying when the final build matches the ‘big idea’ and the visual renders that lead to sign-off (right on cue… here they are…)
The only difference being that the final build had to be ‘flipped’ the other way to work with the location booked. Not a problem though, ‘our Lisa’ was on-hand with her trusty team of stand builders to rise to the challenge and, as always, deliver the goods. Here’s the final build in all its glory…
So that’s what we did.
Like the idea of making a big impression at your next event or exhibition? (here’s the sales bit)… then why not give us a shout and see what we can do for you? (sales bit over)